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August 11, 2009

Types of BI Software Buyers Defined

Filed under: Data Integration, Data Quality — Olga Belokurskaya @ 6:50 am


As you know, we all were not created equal. This is the universal truth and it concerns those buying BI software as well. Not long ago Gartner has divided all BI software buyers into a three types and recommended potential customers to find out what type they belong to in order to mitigate BI initiatives risks.

“Those who fail to recognize which segment they are in — and the associated differences between vendors, products and best practices — will expose themselves to additional costs relating to procurement, integration, governance and, potentially, failed initiatives,” warn Gartner analysts.

Thus, according to Gartner, all BI buyers fall into the following categories:

  • The first category includes those buying analytical applications with a narrowly defined set of requirements for departmental-level deployments form, mostly, SaaS-based vendors. Analysts, however, pay attention to the fact that such tools demand for quite sophisticated users. In other words, the buyers should think about end users’ training, including data quality and data governance education.
  • The second category comprises the buyers deploying BI and data management technologies from multiple vendors enterprise-wide. The main risks limiting the success of BI investments, deployments and adoption for such customers are difficulties with mixing different technologies from different vendors, their customization to make them work smoothly together. The advice is to plan company’s BI architecture and manage the development of standardized BI technologies throughout the enterprise.
  • The third category – those purchasing all their enterprise BI applications from a single vendor. On the one hand turning to a single vendor reduces IT costs of vendor management and applications development. While on the other hand, there is a risk that not all applications from the same vendor will communicate with one another on the metadata level.

P.S. Hmmm… interesting, what category the Apatar users belong to.

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